Yesterday, Apple released their annual rankings of the year’s top grossing apps—and, we’re thrilled to say, Fiksu was well represented. In fact, 41 out of the top 50 and a jaw-dropping 9 out of the top 10 apps have promoted their apps through Fiksu’s systems.
Besides bragging rights, the biggest take away from Apple’s release is the power of data in attracting the right users. Fiksu leverages its enormous—and continually growing—reservoir of data to target and ultimately acquire the type of high-value users who drive monetization. And well, the results speak for themselves.