June 26, 2015

Mobile marketing costs and volume dipped slightly in May, according to the Fiksu Indexes published today by Fiksu, Inc., the data-fueled mobile marketing technology company. May’s cost per loyal user (CPLU) of $2.47 represents a 10 percent decrease since last month, a welcome relief for marketers who have experienced a steady rise in marketing costs throughout 2015.

May 27, 2015

Mobile marketing costs continue on a trajectory far ahead of last year's pace, according to the Fiksu Indexes published today by Fiksu, Inc., the data-fueled mobile marketing technology company. While April's cost per loyal user (CPLU) of $2.74 represents an 11 percent decrease since last month, it's a significant 80 percent increase over 2014.

May 5, 2015

With the recent release of the Apple Watch, Fiksu, Inc., the data-fueled mobile marketing technology company, announced its ability to recognize and track user behavior on the Apple Watch, including launches, registrations, purchases or any watch event a marketer is interested in keeping track of.

April 30, 2015

For the first time, the cost to acquire loyal app users (CPLU) surpassed the $3 mark, according to the Fiksu Indexes published today by Fiksu, Inc., the data-fueled mobile marketing technology company. At $3.09, this represents a 10 percent increase in CPLU since last month and a significant 113 percent rise from last year.

March 31, 2015

Data from Fiksu, Inc., the data-fueled mobile marketing technology company, reveals a relative stabilization in app activity in February, after four consecutive record-breaking months of volume and similarly high costs.

March 10, 2015

Fiksu, the data-fueled mobile marketing technology company, today announced it has joined the Adobe Digital Marketing Solution Partner Program and will integrate with Adobe to deliver mobile campaign performance insights and media source attribution data details within Adobe Analytics.

March 3, 2015

Fiksu, the data-fueled mobile marketing technology company, today announced a new Preferred Partner program, and named four certified mobile advertising analytics and attribution partners—adjust, AppsFlyer, Kochava and TUNE.

February 25, 2015

January’s daily app download volume surged to 10.3 million, easily surpassing December’s record of 9.2 million, according to the Fiksu Indexes published today by Fiksu, Inc., the data-fueled mobile marketing technology company.

February 17, 2015

Fiksu, Inc. (www.fiksu.com), the data-fueled mobile marketing technology company, today announced new partnerships with 

February 4, 2015

Fiksu, Inc. (www.fiksu.com), the data-fueled mobile marketing technology company, today introduced a set of trackers providing real-time mobile data about Android devices and OS versions.

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