Speaking Engagements

Mobile Insider Summit

Apr 26 2015 to Apr 29 2015
Speaking Engagement

Speaker:

Christian Galvin

VP of Sales, Americas

Pocket Gamer Connects

Apr 16 2015 to Apr 17 2015
Speaking Engagement

Speaker:

Rico Wyder

Director of Sales, APAC

Mobile Games Forum Asia

Apr 8 2015 to Apr 9 2015
Speaking Engagement

Speaker:

Rico Wyder

Director of Sales, APAC
Panel: Gaining and Retaining App Users

Mobile Marketing Strategies Summit

Apr 7 2015 to Apr 9 2015
Speaking Engagement

Speaker:

Christian Galvin

VP of Sales, Americas
Stayin’ Alive: How Retargeting Is Keeping Customers Engaged

Too often, the lifecycle of an app follows a predictable pattern: a burst of publicity and downloads on launch, a short time at the top of the charts, and a long slow slide into obscurity. How do you buck the trend - and make enough money while you’re at the top to justify your investment?

We’ll cover:

 The surprisingly consistent active user curve for apps

 How paid UA supports organic, viral, and publicity-based growth

 How retargeting can offset natural user decay to keep your game in the black

Mobile Media Summit LA

Apr 7 2015
Speaking Engagement

Speaker:

Christian Galvin

VP of Sales, Americas
The Brand Experience on Mobile: Understanding Consumer Needs

Many brands were late-comers to mobile marketing, but now the shift is on. Now that consumer eyeballs have shifted, how are brands reacting and re-thinking their mobile activities?

Mobile Media Summit @ Mobile World Congress

Mar 4 2015
Speaking Engagement

Speaker:

Glenn Kiladis

SVP, New Media Solutions
Taking the Global View: Emerging Trends in Mobile

Marketers around the globe know mobile is critical in engaging consumers. Our panel will discuss emerging trends and offer insights into what is new, what is working, and what excites them most for 2015 across the mobile spectrum.

Pacific Crest Emerging Technology Summit

Mar 3 2015 to Mar 4 2015
Speaking Engagement

Speaker:

Micah Adler

President, CEO, Founder

Building a Million $ App

Feb 19 2015
Speaking Engagement

Speaker:

Rico Wyder

Director of Sales, APAC

HotMobile 2015

Feb 12 2015 to Feb 13 2015
Speaking Engagement

Speaker:

Mark Corner

Chief Technology Officer

DEW: Digital Entertainment World

Feb 10 2015 to Feb 12 2015
Speaking Engagement

Speaker:

Spencer Scott

Chief Revenue Officer
Rise of the Machines: The Programmatic [R]evolution of UA for Mobile Games

Mobile game developers and publishers have long been on the forefront of user acquisition strategy and tactics, constantly testing and evaluating new traffic sources, ad creatives, and targeting capabilities. Although we’re not talking SkyNet, the machines are now harnessing the power of programmatic mobile ad tech, where optimization algorithms rule and artificial intelligence is making hundreds of thousands of buying decisions every second.

Join us to understand how your UA team can automate the process of cost-effectively identifying best-performing creative and targeting options for bringing in new players. We’ll also show how programmatic buying makes Facebook, Twitter, and RTB display & video more effective for both finding scalable sources of new players and reengaging with your base.

mIQ
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