News Releases
Like the mobile space itself, Fiksu is on the move.
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April 30, 2013
Despite a 12 percent year-over-year increase in daily download volumes, mobile app marketing costs remained steady in March, according to new data released today by Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform. Today, Fiksu also announced its platform has recorded its one hundred billionth app user action and driven more than one billion app downloads.
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March 27, 2013
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform and the FreeMyApps app and game discovery platform, today announced it is helping 32 of the top 50 grossing game publishers overcome the enormous challenge of discoverability in the crowded games space.
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March 27, 2013
Data released today by Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, showed declining mobile app download volumes and user acquisition costs as the holiday season officially came to a close, creating a steadier landscape for mobile marketers.
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February 27, 2013
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, today released its January Indexes which recorded increased mobile app download volumes but decreased user acquisition costs.
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February 26, 2013
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, has announced the expansion of its operations in Europe thanks to breakthrough results in the past year.
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February 4, 2013
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced optimization technology with the world’s largest mobile media inventory, today announced it supports Facebook mobile app install ad optimization.
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January 29, 2013
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, today revealed that mobile app marketing costs continued their upward trajectory during the busy weeks around the Christmas holiday. Similarly, the volume of mobile app downloads surged in December as users unwrapped millions of new tablets and smartphones.
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December 28, 2012
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, today revealed that the start of the holiday season drove mobile app marketing costs up by 30 percent in November as the volume of mobile app downloads dipped.
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December 13, 2012
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines centralized media buying power with advanced optimization technology, today released a powerful reporting and analytics dashboard for tracking mobile app advertising performance and media spend.
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December 7, 2012
FreeMyApps™ (www.freemyapps.com), the world’s leading app discovery, engagement and rewards platform for mobile app marketing, today announced its upcoming launch on Android after experiencing 1,000 percent iOS growth in 2012.
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November 30, 2012
Fiksu, Inc.
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November 14, 2012
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu for Mobile Apps Marketing Platform that combines advanced optimization technology with the world’s largest mobile app media inventory, announced today that CEO and founder Micah Adler has been named a 2012 Tech Luminary in the Boston Business Journal and Mass High Tech Innovation All-Stars awards.
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November 5, 2012
The Boston Globe has named Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu for Mobile Apps Marketing Platform that combines advanced optimization technology with the world’s largest mobile app media inventory, one of the 2012 “Top Places to Work” in Massachusetts.
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November 1, 2012
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu for Mobile Apps Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, today reported that the cost to acquire a loyal app user dropped by 16 percent in September.
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September 27, 2012
Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu for Mobile Apps Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, today reported that demand for the iPhone 5 prompted a decrease in app downloads and mobile app marketing costs in August.
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September 19, 2012
Fiksu, Inc. (http://www.fiksu.com), developer of the award-winning Fiksu for Mobile Apps Marketing Platform that combines advanced media optimization technology with the world’s largest app media inventory, today released its SDK 3.0 to support Apple’s new marketing attribution standard for the iOS 6 platform, the Advertising Identifier.
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September 11, 2012
Tomorrow’s iPhone 5 launch marks the beginning of a valuable marketing opportunity for mobile app brands as millions of new device owners will enthusiastically download and use apps. Fiksu, Inc.
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August 31, 2012
Fiksu, Inc. (www.fiksu.com), the industry’s first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, today reported the continued trajectory of the cost to acquire loyal app users duringJuly. Competition for downloads in the App Store remained stable.
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July 31, 2012
Fiksu, Inc., the industry’s first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, today reported App Store competition rose slightly in June, while the cost to acquire loyal users increased by 14.3 percent during the month.
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July 3, 2012
Fiksu, Inc., the industry's first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, today announced it has secured $10 million in Series B financing, led by new investor Qualcomm Incorporated, acting through its venture investment arm, Qualcomm Ventures and existing investor Charles River Ventures.
