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The Masters tournament in Augusta is the de facto start of the golfing season in the US — for diehard golfers it's one of the most important weekends of the year. And for Gamebook, a social scorekeeping golfing app, it was more than just a symbolic kickoff: it was a massive marketing opportunity.
Personal Capital is an innovative financial services platform that helps customers easily and efficiently manage multiple financial accounts (401K, brokerage accounts, mortgage, credit cards) through a seamless and intuitive interface. When Personal Capital sought to acquire active new users for their platform, they went looking for expert assistance and found it with Fiksu....
Home Depot's Redbeacon helps homeowners find trusted pros to tackle projects big and small. But when they needed to scale their user acquisition efforts, they turned to a pro themselves: by partnering with Fiksu, Redbeacon reduced their CPI by 74% and increased their monthly install volume by a factor of 10. Now that's a job well done.
When Hailo, the world's fastest growing app-based taxi service wants to expand to a new city, it sets very specific customer acquisition goals with stringent cost and targeting critiera. To drive new user registrations, Hailo calls on Fiksu to deliver new users in volume, quickly and cost effectively.
For many, “filing” receipts involves cramming crumpled pieces of paper into a wallet or purse, only to lose or misplace them, or wind up throwing them out in annoyance. Tackling this age-old problem with the lofty aim of eliminating the hassle once and for all is Lemon, a mobile app for Android, iOS, Windows and Blackberry, that lets users store receipts and receipt data in the...
By all accounts the market for mobile apps is exploding, and within that red-hot space none is hotter than the game app. With over one hundred thousand apps in the free Game category in the Apple App Store, mobile games are multiplying at lightning speed and finding their way to the fingertips of eager consumers. Or are they?
When HotelTonight, the now popular, hotel booking mobile app that offers some of the best pricing for last-minute deals at top hotels, entered the Apple App Store in December 2010, it was pitted against an impressive array of competitors. KAYAK, Travelocity, Priceline, and Expedia were just a few of the big-name trip-planning apps that dominated the Top 25 of the Travel category....
How do you sustain the success of your mobile app after the big splash of your initial release? That was the challenge faced by Fiksu, formerly Fluent Mobile, for its mobile news aggregator app, Fluent News™ Reader.
TuneWiki, makers of pioneering apps that bring together elements of music, games and social networking struck app gold with their highly regarded Lyric Legend app in 2010. But perhaps even more impressive than Lyric Legend’s instant popularity from the US to Japan, was the resurgence of popularity established in 2011 with the refresh of the app.