Taking Advantage of the iPhone 5 App Marketing Opportunity

Tomorrow is a big day for app marketers, and it’s not just because Apple is announcing the much-rumored and anticipated iPhone 5.

It’s because the arrival of the iPhone 5 heralds a fantastic mobile app marketing opportunity for brands – an opportunity that starts with tomorrow’s launch event, picks up steam as the hottest new mobile device hits the shelves mid-month and extends throughout the rest of September well into October and November. Here at Fiksu, we are calling it “Christmas in September!”

To help mobile app marketers and developers understand how to make the most of this rich and timely opportunity, we analyzed data from the last big iPhone 4S launch in October 2011 to help portray what to expect on September 21, 2012.

This infographic spells it all out. If your app is looking to ride the iPhone 5 marketing wave, now’s the time to get in on the action.


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