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Posted by: Kelsey HeaveyMarch 7, 2014
Since initial launch in November, QuizUp users have been challenging friends or strangers to quick seven-question rounds of trivia questions. Players can challenge friends through social sharing tools or through manual invitations. Fiksu helped QuizUp kick-start this built-in virality and provide the promotional boost needed to succeed in the App Store.
To learn more about the strategy that Fiksu and Plain Vanilla implemented to propel QuizUp to the top spot overall in the App Store in less than week, hit 1 million registered users in just 8 days, and more than 10 million to date who spend an average 35 minutes per day playing, check out our case study.
Posted by: Viki ZabalaDecember 18, 2012
We have some exciting news to share before the holidays: we’ve recently been named the Most Effective Mobile Advertising Platform in Mobile Marketing Magazine’s Effective Mobile Marketing Awards. It’s a humbling and inspiring honor -- the U.K-based publication commended us for our efficiency and effectiveness as a mobile advertising solution, validating the technology innovations we've been introducing all year.
The Effective Mobile Marketing Awards recognize companies worldwide that are revolutionizing the mobile marketing industry. We were one of more than 200 entries across 19 categories, and we were chosen over six other companies nominated in the same category, as highlighted in our profile in the magazine's December 2012 issue.Our Fiksu Platform was the heart of our win. The platform powers high-performance app marketing through a combination of advanced optimization algorithms that target advertising at those most likely to become long-term loyal users, along with unmatched scale.
International recognition is extremely exciting for us, as we continue to grow our global presence. We recently opened a U.K. office in the heart of London’s thriving digital media district. In fact, we’re looking for talented and hardworking individuals to be part of our fast-growing team. If this sounds like you, come check us out at www.fiksu.com/company/careers, or get in touch with us at firstname.lastname@example.org.
Congratulations to the entire Fiksu team and our customers for all the success and momentum we’ve achieved in 2012!
Photo Caption: Fiksu's Enterprise Sales Director for EMEA, Tim Jones, collects the award for the Most Effective Mobile Advertising Platform at Mobile Marketing Magazine's Effective Mobile Marketing Awards.
Posted by: Viki ZabalaNovember 5, 2012
At Fiksu, we've built a culture of innovation, communication, collaboration, and support, and consider our team to be our number one asset. That’s why we’re so honored to share that Fiksu was named one of 2012's “Top Places to Work” by the Boston Globe this week.
This distinguished annual award is based on surveys of the people who know us best – our employees – who individually offered feedback on compensation, benefits and creative perks, work/life balance, diversity in the workplace, and career growth opportunities. Fiksu was also named one of the Boston Business Journal’s “Best Places to Work” earlier this year.
Fiksu was selected as a winner out of more than 300 nominations and more than 81,000 employee surveys. We were featured alongside this year’s other Top Places to Work winners in this week’s Boston Sunday Globe, as well as on BostonGlobe.com and Boston.com.
This award is reflective of our smart, dedicated, and passionate team, and we are very grateful for all they give to Fiksu each and every day. We’d like to give a huge thank you to the entire Fiksu team, here in the Hub and around the word. This is your award – thanks for making Fiksu a “Top Place to Work!”
We continue to grow quickly, and are looking for smart, passionate, energetic people to join our team. We have a full-tilt work environment filled with some of the best, brightest people with whom you'll ever work – not to mention the chance to help some of the most well-known brands successfully harness the power of the burgeoning mobile marketplace. If you share this same DNA and are ready to jump in, roll up your sleeves, and join a team that's making a mark in the red-hot world of mobile, then we'd love to hear from you. Visit us at http://www.fiksu.com/company/careers for more details.
(From left to right) Lisa Martin, human resources & recruiting; Micah Adler, CEO, president & founder; and Robert Chirwa, client data integrity analyst, accept Fiksu’s award as one of the Boston Globe’s Top Places to Work 2012.
Posted by: Viki ZabalaApril 10, 2012
It’s really exciting to work in the skyrocketing world of mobile apps. The high level of user interest presents brands with exciting new opportunities to promote their services and products to an ever-growing audience. However, cutting through the noise to generate enough cost-effective downloads to scale an app business remains a challenge. And that is Fiksu’s sweet spot.
We just returned from an exciting week at ad:tech San Francisco, where we had an opportunity to tell our story and showcase our deep expertise in the mobile marketing space as part of ad:tech’s Spotlight Series.
We are thrilled to announce that Fiksu was selected as the Startup Spotlight winner in the Mobile Marketing Innovation category, which showcased the “most innovative, enterprising new companies in digital marketing.” We are honored to be recognized among this incredible group of innovators and want to thank our very own Craig Palli for presenting Fiksu’s story with his trademark passion and pizzazz.
ad:tech is the largest gathering of digital marketers covering the entire, fast-paced digital marketing industry. It’s where marketing pros come together to do business in a vibrant and exciting marketplace that supports the exchange of ideas, experiences, innovative practices, emerging models and expert insights– and what a great event it was!
Thanks to everyone who stopped by to see us at ad:tech – we look forward to seeing you next year.
Posted by: Viki ZabalaMarch 5, 2012
We are pleased to announce that Fiksu has been selected as a finalist for ad:tech’s Startup Spotlight Series. The ad:tech Startup Spotlight Series showcases the “most innovative, enterprising new companies in digital marketing.” Chosen by a group of agency execs, VCs and entrepreneurs, it is an honor for Fiksu to be among the sixteen selected finalists.
Selected from hundreds of mobile-focused companies, Fiksu is one of four companies that will compete for ad:tech’s Innovation Award in the mobile category. As part of the Startup Spotlight: Mobile Marketing Innovation session, our own Craig Palli will present Fiksu for Mobile Apps®, the industry’s first and only mobile app user acquisition platform that leverages the entire mobile ecosystem to help mobile app marketers cost-effectively grow their loyal user base, on April 3, 2012 at 3:45 p.m. PT at the Moscone Center in San Francisco.
ad:tech is the largest gathering of digital marketers covering the entire, fast-paced digital marketing industry. It’s where marketing pros come together to do business in a vibrant and exciting marketplace that supports the exchange of ideas, experiences, innovative practices, emerging models and expert insights– and our team is excited to play a part in this year’s event.
Hope to see you all there!